Stay Ahead: April 2008 feature

Why should you monitor your website?

Website metrics are a great way to gain valuable insight about your website's activity and performance. Check how many visits and visitors your web site have daily, weekly and monthly; learn how they find the site, which search engines they utilize to reach your web pages, what keywords they type in the search engines; monitor new, returning and unique visitors as well as analyze their countries, browsers, operating systems, IP addresses and a host of other useful website statistics reports.

Tricks of the Trade:

Gain real-time reliable web traffic tracking information for your website traffic analysis
Password-protected account information;
Invisible Traffic counters give subtle information;
Easily track, count, record and analyze your website visitors' information using web statistics software
In-depth analysis of referrers, search engines and search terms
Target your campaigns utilizing dynamic and geo-centric metrics.

Web Metrics Tools and Resources:

1) Mawaqaa Click Stats

Mawaqaa Click stats is a desktop Web Statistics tool. Gain valuable insight about your site's visitors: activity statistics, accessed files, paths through the site, information about referring pages, search engines, browsers, operating systems, and more. Web logs can provide you with the necessary information you need to deliver targeted online ad campaigns, improve customer service by closely monitory most visited pages, and help you provide your investors with invaluable metrics about your web site.

2) Google Analytics

The new Google Analytics makes it easy to improve your results online. Write better ads, strengthen your marketing initiatives, and create higher-converting websites. Use Google Analytics to learn which online marketing initiatives are cost effective and see how visitors actually interact with your site. Make informed site design improvements, drive targeted traffic, and increase your conversions and profits.

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